Leadership

Our years of experience allow us to plan and manage successful TV media campaigns.

The company is a diverse mix of individuals with varying backgrounds and professional experience that share a common goal to innovate, create value, and deliver topline results and ROI. We are a hands-on organization that avoids segregated divisions that can often slow an agency’s ability to pivot and capitalize on opportunities.

Headquartered in Burlington, Wisconsin (one hour north of Chicago) we also have media services offices in Los Angeles and a media distribution and operations center in Milwaukee, Wisconsin.

Meet The Team

Frank Cannella
Chairman & Founder
Rob Medved
CEO
Karl Theile
Chief Financial Officer
Bill Raymond
EVP, Managing Partner West Coast
Steve Schachter
VP, Business Development & Dist...
Christi Anderson
VP, Media Innovations & Growth Initiatives
Caitlin Haire
VP, Business Development
Maureen Gabriel
VP Long-Form Media, National Networks
David Ratner
EVP, Short Form
Dean Hamilton
VP, Business Development & Creative Strategist
Kristen Held
SVP, Brand Strategy
Shannon Nelson
SVP, Chief Revenue Officer
Sheb Alahmari
SVP, Advanced TV

What people say about us

  • The Cannella Response Team is always there when we need them.  They are always willing to break things down in ways that we will understand it and never hedge to do more analytics when we think of a new way of looking at something.  They have been great to work with. 

    -

    Steve Proetz

    ,

    General Manager, CarShield

  • Over the course of my career, CRT continues to be a pillar within the advertising community. CRT remains at the forefront of forward thinking, as they always seem to have their eye on what might be next in our ever-changing, fast paced industry. CRT will always be valued partners of ours but more importantly, consider it a privilege having the opportunity to work with each of them on a daily basis.

    -

    Tim Dowd

    ,

    Account Executive, Direct Response, Turner Entertainment & Sports

  • Cannella is our most trusted partner when it comes to our media campaigns. We know that they’ll execute flawlessly, even on tight timelines, and do whatever is needed to make it happen. Everyone from their account to traffic teams has their focus our success. In addition to their stellar performance, it’s this type of partnership that we’ve come to rely on over the years.

    -

    Anjali Mirchandani 

    ,

    Tristar Products

  • Our partnership with Cannella Response Television over the years has been invaluable.  In an ever-changing media landscape, Cannella continues to set the bar for knowledge, experience, and professionalism.  Bill and his team are an absolute pleasure to work with.

    -

    Mike Stephens

    ,

    Sales Manager at CBS Television Station Group 

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