In The News

Jul
2017

Response Magazine: Swing for the Fences This Summer

As we move into the heart of the summer season, it can be easy to take the foot off the gas, roll down the windows, and coast through the months of July and August. The weather is great, email is quieter, and the beach is calling our names. After the rush of Response Expo and the crush of post-show follow-up, it’s easy to understand why we might want to relax a bit before the madness of fourth quarter is again upon us.

However, this is not the time to be lulled into a sleepy haze. Think of it like baseball season: at this point, the sparkle of Opening Day has worn off and the excitement of the playoffs is still too far away to register. However, for anyone keeping up with the standings, this is when the leading teams – true contenders for October glory – lock in and start to pull away from the pack.



See Full Article

What people say about us

  • We work with several teams at Cannella and each and every team member is experienced and knowledgeable. They turn around proposals on tight timelines and are dedicated to helping their clients succeed. The Cannella teams are a pleasure to work with, and we can always count on them to help us launch successful media campaigns!

    -

    Fiona Tang

    ,

    DR-HO’S

  • The Cannella Media team is always nimble when it comes to adjusting directions based on our requests. They are continually willing to be proactive when they encounter a problem in order to maximize our budget. Cannella is always responsive to our needs and are a pleasure to work with.

    -

    Paul Buss

    ,

    Owner, Original Grain

  • Cannella is one of my favorite agencies. All of their buyers are reliable, responsive and strategic. They make doing business together a breeze. Their partnership is truly valued and I look forward to what more we can accomplish in the future!

    -

    Casey Girasole

    ,

    Account Executive, Marathon Ventures

  • For over 5 years we have had the privilege of having Cannella as our media partner.  From day one they treated our business like it was their own.  Not only are they incredibly good at what they do, they are creative thinkers, smart analysts and truly great people to work with.  This combination has single-handedly driven the success of many of our campaigns.  They are a truly valuable partner and we are fortunate to have them as part of our team.

    -

    Lindsay Hendricks

    ,

    Sr. Media Manager, Positec Tool Corporation

  • Our partnership with Cannella Response Television over the years has been invaluable.  In an ever-changing media landscape, Cannella continues to set the bar for knowledge, experience, and professionalism.  Bill and his team are an absolute pleasure to work with.

    -

    Mike Stephens

    ,

    Sales Manager at CBS Television Station Group 

  • Cannella has been extremely helpful for us to launch our first campaign in U.S market. Their experience and knowledge definitely accelerated our success.  

    -

    Hironori Sobata

    ,

    Privee Solomon

  • Over the course of my career, CRT continues to be a pillar within the advertising community. CRT remains at the forefront of forward thinking, as they always seem to have their eye on what might be next in our ever-changing, fast paced industry. CRT will always be valued partners of ours but more importantly, consider it a privilege having the opportunity to work with each of them on a daily basis.

    -

    Tim Dowd

    ,

    Account Executive, Direct Response, Turner Entertainment & Sports

  • The Cannella team is fully dedicated to the success of their clients. Whether we're running heavy budgets or nothing at all, we always get the same level of outstanding analysis and support.

    -

    Jake Malanoski

    ,

    Director of Customer Acquisition, Green Chef

  • I have had the pleasure of working with Cannella Response Television for many years. They are highly knowledgeable, friendly, professional and above all, they operate with a great deal of integrity.  They are a terrific company to work with and are an integral partner in our success.

    -

    David Jacobs

    ,

    Director of Media Buying, Time Life / Direct Holdings Global

  • The Canella Response Team is always there when we need them.  They are always willing to break things down in ways that we will understand it and never hedge to do more analytics when we think of a new way of looking at something.  They have been great to work with. 

    -

    Steve Proetz

    ,

    General Manager, CarShield

Thank you for contacting Cannella Response Television, LLC

Someone will be in touch with you shortly

Oops! Your message did not send. Please try again.

Start a Relationship with us